Universidad Técnica de Ambato, Ambato-Ecuador
Universidad Técnica de Ambato, Ambato-Ecuador
Universidad Técnica de Ambato, Ambato-Ecuador
Universidad Técnica de Ambato, Ambato-Ecuador
Digitalization and organizational resilience emerge as crucial elements for institutional sustainability and success. This study aims to determine how these variables influence strategic management and human talent in the post-pandemic context. A quantitative, descriptive, and non-experimental approach was adopted. A representative sample of 31 career coordinators from the Technical University of Ambato was selected. A 17-item questionnaire was used to collect data on strategic management, digitalization, organizational resilience, and human talent management. The data were analyzed using SPSS software, version 18, applying descriptive analysis and Pearson’s correlation coefficient. Digital tools such as Moodle, Zoom, and Google Workspace were effective for educational continuity, though they presented challenges related to technological infrastructure and staff training. The implementation of resilience strategies, such as crisis committees and contingency plans, was crucial for maintaining operational continuity. A moderate positive correlation (0,644) was found between strategic management and human talent, highlighting the importance of these factors in institutional performance. It was concluded that digitalization and organizational resilience are essential for strategic management in Ecuadorian higher education institutions in the post-COVID-19 context. Investing in technological infrastructure and continuous training programs for staff is fundamental. The adoption of best international practices can enhance the response capacity and global competitiveness of Ecuadorian universities.
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