El impacto en la implementación del E-comerce en la gestión estratégica de una Mype en los olivos 2022

Edita Jimenez-Paredes; Brian Meneses-Claudio; Segundo Rios-Rios

doi:10.56294/sctconf2023394

Original

Published: 2023-09-29

DOI: https://doi.org/10.56294/sctconf2023394

The impact on the implementation of E-commerce in the strategic management of a Mype in Los Olivos 2022

Abstract

Nowadays Mypes companies have begun to use E-commerce platforms or e-commerce, for most entrepreneurs who conducted their business, they had great advantage in increasing their sales. Because, it allowed them to attract more customers than expected to their businesses, since the networks allowed them to stay in connectivity with their customers, that is to say, they were able to expand nationally. Therefore, the research work proposes to describe the relationship between e-commerce or electronic commerce with companies. The result was a positive impact because social networks have become a trend for companies and have generated economic growth in them. As a conclusion, it has been identified the great importance of using digital platforms. Because it generates facilities of how to acquire their products without the need to go to physical stores, but to take it to your home.

Keywords:

E-Commerce or E-Commerce,

Digital Marketing For Mypes in the Retail Sector,

How to Cite

Jimenez-Paredes E, Meneses-Claudio B, Rios-Rios S. The impact on the implementation of E-commerce in the strategic management of a Mype in Los Olivos 2022. Salud, Ciencia y Tecnología - Serie de Conferencias [Internet]. 2023 Sep. 29 [cited 2024 Jul. 3];2:394. Available from: https://conferencias.saludcyt.ar/index.php/sctconf/article/view/394

Copyright Notice

The article is distributed under the Creative Commons Attribution 4.0 License. Unless otherwise stated, associated published material is distributed under the same licence.

Article metrics

Google scholar: See link

Metrics

Metrics Loading ...

IV Jornadas de Fundamentos y Aplicaciones de la Interdisciplina (JFAI2023)

Vol. 2 (2023)

See full issue

Revistas / Journals

Issue

About

Author Guidelines