I/E Eradio Domínguez Ocampo.
I/E Universidad de Holguín. Sede: José de la Luz y Caballero.
Universidad Pedagógica de El Salvador.
The motivation towards learning of schoolchildren is a concern of society in general and of families in particular. The orientation is an ideal resource to help families reconsider goals and projects for their members in order to develop initial interests and motivations for learning that will support new institutionalized learning. It is notorious in primary schools on the outskirts of the city of Holguín in Cuba, to find students demotivated by the acquisition of the learning that the school offers them, by not perceiving satisfaction of their felt needs, since in the homes there are insufficiencies in the orientation towards the contents that must be learned according to the age period through which they transit. In the E/P Eradio Domínguez Ocampo it was possible to verify, through the application of research methods and techniques (interviews, surveys, observation and documentary review) in the 2nd grade group, demotivation for learning of 12 students and their families. This is verified in the non-attendance to school, the behavioral manifestations and in the learning results. These reasons led to the design of a family orientation strategy, through its implementation changes were observed in families and schoolchildren, corroborating the information through focused testimony.
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